Starbucks to open 'stealth cafes' in rebranding move

Starbucks is rebranding some of its coffee shops into what have been described by media as 'stealth cafes'.

By Our Foreign Staff

Starbucks coffee: Starbucks to open 'stealth cafes' in rebranding move
One of the branches to be rebranded will reopen in Seattle this week with the name 15th Avenue Coffee and Tea Photo: GETTY

The Seattle-based company is to transform at least three of its branches in the US city into cafes that will have what Tim Pfeiffer, a senior vice president, described as a more "community personality", the Seattle Times reported.

They will also sell alcohol and will feature poetry readings and live music, as well as selling the company's world-famous coffees.

full article
Taking a Closer Look at the Stories Ignored by the Mainstream Media
Posted on 12:12 PM by x and filed under , , , | 0 Comments »


Post a Comment